A celebrity tequila brand worth your support? I say yes. I understand you may hate celebrity tequila on general principle, and that's fine. Personally, my assessment is that celebrities attract people to agave spirits who might not normally consider the category. And as long as those celebrities are producing solid tequila that's well made, I have no problem whatsoever with the premise. Brands like Santo, Insólito, Código 1530, Juan Lobo and others are all celebrity-associated in some form or fashion, and the tequila is sound. Dos Hombres is no different and this Blanco is certainly in the upper echelon of "celebrity tequilas" on the quality scale. The brand - starting with the mezcal - is very strong in restaurants, bars, and restaurant hotels. Consequently, a lot of their sales volume will be in cocktails, more so than neat pours, and the flavor profile reflects this decision. The tequila is crisp and clean and very easy drinking. Not enormously complex or mysterious, but from sniff to finish it’s just a solid tequila. this Blanco is priced very reasonably at a MSRP of $39. Aroma: It’s a fairly strong scent overall with loads of minerals, white pepper, and a distinct earthiness. This is not a dainty, Los Altos tequila, but clearly a Valley tequila with that signature grit. Flavor: Also very gravelly, with a tiny bit of vegetal notes, a small dose of citrus that’s invisible on the nose, and a nice sweetness that hits you as the last memory. I suggest giving this a little air, as it definitely opens up over time. Finish: It’s a good business decision because the finish will stand out in cocktails - even very sweet chain restaurant margarita recipes - and you’ll know you’re drinking tequila. But for me, as someone who almost only drinks tequila neat - including for this review - the finish is more hot and aggressive than I prefer.

This is without a doubt a very solid blanco, especially at the price point of around $40-45. As someone who is not a fan of “celebrity” tequila I can truly say that this is different. Love the minerality here, the buttery mouthfeel, hints of citrus, along with a touch of white pepper. This blanco is one you can sip on daily without feeling guilty about the price. For me this is a very well made and a solid blanco that will appeal to everyone .., very well done !!